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Hashtags Are An Effective Way To Grow Your Business

· Social Marketing

Hashtags are used at the end of a tweet and twitter trending hashtags can really help you improve your reach on the social media platform. Hashtags are a very good way to get discovered on Twitter, to increase engagement on your Twitter page and postings, and to grow your customer base. 

Twitter hashtags need to be relevant. There is nothing more frustrating than someone jumping in the bandwagon and using a trending hashtag to promote something completely different. Our advice is for you to look for the top Twitter hashtags, which you can do using a hashtag finder, and use those that are relevant to your specific post or tweet, or to the product or service that you are posting / tweeting about.

 Choosing your own hashtag

 You can use any hashtag you choose. If you are posting about a fashion brand for example, you may want to hashtag something appropriate (#highheels) and, if you have enough followers, your hashtag could become a trending tag. You can therefore use the retweets and many hashtags that follow, to your advantage from a marketing point of view. Always make your hashtag simple and don’t choose complicated spellings or anything too long. You can also choose to use a few hashtags on one post, but don’t overdo it.

  When you choose a trending hashtag, and it’s more likely you do this if you do not have a lot of your own followers, it makes it easier for people to find you. Hashtags are used on Twitter and Instagram, and while some people use them on other social media platforms, they do not have much use there. They are mostly designed for Twitter and Instagram where hashtags form part of the marketing campaign.

 Search for twitter trending hashtags via a hashtag finder, noting how effective hashtags can be used to grow your business.